You can be one of the most successful entrepreneurs around, but you can’t please everybody. Sooner or later someone is going to make it their mission to get you a bad reputation. Here are some ways you can deter these people from ruining a good standing you have with existing customers.
It seems counter-intuitive, but you shouldn’t respond to their attacks at first. If you see a ridiculous claim or negative review about you or your business, make sure you respond professionally. See if there is any way you can calm the situation. You will only exacerbate the anger if you are defensive. If you catch the problem early, sites like searchcleanup.com can get rid critics completely. You can always reassure customers with a memo or public statement addressing concerns. Give them a reason to stay with you because of your many good services to them, not because of a few bad reviews from others. If you provide an excellent service, some of your loyal customers might come to your defense. Remember, the value you provide is essential for a successful business. If you increase that value to counter the attack, your customers won’t jump ship because of someone with a vendetta against you. If you do need support, reach out to others that you can trust. Some entrepreneurs who have more experience might give you their experience to comfort you. Experienced entrepreneurs like to use searchcleanup.com to help clean up negative articles about their businesses. Most importantly, don’t give up on your work. Focus on why you are an entrepreneur and what that means to you. You shouldn’t stop doing what you love because you can’t please a heckler in the crowd full of applause.